Look Divine. Look Dimah.

Hand-embroidered bridal couture — measured, cut and stitched to you in Chennai.

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Our Collections

Stitched for the day
you'll never forget

From the first sketch to the final hook, every piece leaves our atelier finished by hand — designed around your saree, your ceremony and you.

Bride in a hand-embroidered red bridal blouse and silk saree

Bridal Blouses

Designer blouses built on your exact measurements — boat necks, deep backs, elbow sleeves — finished with piping, tassels and lining that sits perfectly under silk.

Stitching, prices & FAQs →
Close-up of hands over fine gold aari embroidery on red bridal fabric

Aari Hand Embroidery

Zardosi, stones, beads and thread work embroidered hook by hook on a traditional aari frame — dense bridal grandwork or a fine trail of motifs, drawn for your fabric.

Enquire on WhatsApp
Bride in a heavily embroidered bridal lehenga with a full skirt spread

Bridal Dresses & Lehengas

Muhurtham, reception and engagement looks made from the ground up — fabric sourcing, silhouette design, embroidery and fittings under one roof.

Enquire on WhatsApp
Artisan hand-stitching pearls and beads onto fabric on an embroidery frame

Custom Stitching & Alterations

Salwar sets, gowns, kurtis and pattu pavadai stitched to measure — plus careful alterations and re-fits so an old favourite fits like the day it was made.

Enquire on WhatsApp
Woman in a mustard organza saree with hand-embroidered floral borders

The Craft

Every hook of the needle,
by hand

Aari work cannot be rushed and cannot be faked. Each motif is drawn onto your fabric, stretched on a wooden frame, and embroidered hook by hook — stones, zardosi, sequins and silk thread placed one at a time.

At Dimah, design, embroidery and stitching happen under one roof in Chennai. That means your blouse is never a compromise between what a designer imagined and what a tailor could manage — the same hands see it through from sketch to final press.

  • In-house aari embroidery — no outsourced work
  • Personal design consultation with fabric in hand
  • Fittings until it's right, not until it's due
  • Bridal timelines planned backwards from your muhurtham date

How It Works

From first sketch
to final fitting

i

Consultation

Bring your saree or fabric. We talk neckline, sleeves, work density and budget — and sketch it together.

ii

Design & Fabric

Motifs are drawn for your fabric, materials chosen — zardosi, stones, beads — and the design is confirmed with you.

iii

Embroidery & Stitching

Your piece goes on the aari frame. Embroidery first, then cutting and stitching to your exact measurements.

iv

Fitting & Finish

A trial fitting, final adjustments, lining and press — ready before your date, not on it.

Our Brides

Worn once,
remembered forever

4.8 ★★★★★ Rated 4.8 across 99 Google reviews
★★★★★
Dimah fashion is really doing a great work. 100% perfection. Very creative, unique patterns, on-time delivery, perfect customisation done exactly to our needs. Honestly happy with the work.
Ramya KarthikeyanGoogle
★★★★★
I bought a beautifully embroidered blouse from Dimah for my sister's wedding. The stitching was perfect and the blouse looked absolutely stunning. The team did a great job meeting our needs.
Harish KumarGoogle
★★★★★
Highly recommend for her exceptional design and tailoring skills. The attention to detail and quality of work is top notch. At last I found someone I can trust.
Bhaghee RathiGoogle
★★★★★
Nice and happy find on Google! Creative embroidery, checks our requirements patiently, and a lovely perfect fit just as we expect. Excellent work and always delivered on target.
Udhayachandrika R.Google
★★★★★
I am one of her regular customers. She is very friendly. Designing and fitting of the blouses are perfect. The final output always meets our expectations. I really recommend Dimah.
Aishwarya KrishnaGoogle
★★★★★
It's hard to get a good tailor in Chennai. I was skeptical at first and gave a trial blouse before giving more. The stitching was good and the fit was exactly right — now my go-to.
Stefanie SuhashiniGoogle
★★★★★
Got a silk dress stitched for my 3-year-old daughter. Since I couldn't bring her for measurements they worked from ready-made ones with so many adjustment options, and to my surprise it fit perfectly.
Shravan SudhakarGoogle
★★★★★
Farida is a sweet, friendly person and does an amazing job on embroidery and maggam work. She's great at giving ideas for stitching the blouses.
Aparna SreekanthanGoogle

Visit the Atelier

Your date is fixed.
Let's fix the look

Boutique

Dimah Fashion Store
63, Venkatanarayana Road, Parthasarathi Puram
T. Nagar, Chennai, Tamil Nadu 600017

Hours

Monday – Friday · 10:30 am – 7:30 pm
Saturday · 10:30 am – 7:00 pm
Sunday · Closed

Talk to us

+91 73388 39719
Bridal orders: we recommend booking 6–8 weeks before your date.